FORA means Focus

At FORA, we believe our sunglasses are more than just accessories—they’re a lens through which our customers experience the world. To bring this vision to life, we’ve partnered with photographers whose creativity and perspective have played a key role in shaping our brand’s visual identity.

Over the past few years, we’ve collaborated with talented professionals who have gone beyond simply showcasing our collections. These photographers have helped define how FORA is seen, using their skills to capture moments that reflect the essence of our brand. Their ability to blend artistry with an understanding of our values has resulted in a body of work that feels authentic and true to who we are.

These collaborations have grown into genuine friendships, fostering trust and a deeper exchange of ideas. Working closely together has led to more meaningful and innovative visuals, allowing FORA to tell a richer, more compelling story. Every image they create is not just technically excellent, but also a reflection of the shared journey and creativity that we value.

As we highlight the work of these talented individuals, we invite you to explore their artistry. Through their eyes, our sunglasses become part of a larger narrative—one of quality, style, and connection. We’re grateful for their contributions and look forward to continuing this journey of creativity and collaboration for years to come.

KID RICHARDS

Kid Richards’ evocative, raw style was exactly what we needed to bring our RAW Series collection to life. His work on this project was both provocative and captivating, capturing the essence of the collection with stunning precision. The results were so powerful that we decided to create a print version of the series.

FILIPE NETO

Filipe Neto has collaborated with FORA in four separate photoshoots and has consistently delivered stunning results. Each one reflects his talent for turning moments into compelling visual stories.

MIGUEL SANTOS ALVES

Longtime friend and former Creative Director of FORA, Miguel was the talent behind the camera for several of our shoots. His work is direct and impactful, creating visuals that resonate with authenticity and style, becoming an integral part of our brand’s visual identity.

PEDRO GASPAR

Pedro Gaspar, now the creative force behind our friends at ISTO., played a key role in shaping FORA’s rebranding. His versatility and dedication made him a trusted collaborator, and his work continues to be an important part of our journey.

NUNO SOUSA DIAS

Nuno Sousa Dias is a Lisbon-based photographer with an exceptional ability to highlight the unique characteristics of our sunglasses, bringing out their design and craftsmanship in a way that feels both precise and visually striking.

FRANCISCO HARTLEY

Francisco Hartley was instrumental in capturing the essence of our Rounder, Joker, FORA x Tema and Seeker models. His work reflects a deep understanding of how to convey the essence of each model while maintaining a cohesive narrative throughout the collection.

MARIA MARTINS

Maria Martins’ passion for analog photography lends a nostalgic and timeless quality to her work. In her collaboration with FORA, Maria took to the streets of Lisbon, skillfully blending our sunglasses with the vibrant colors and winding curves of the city.

MANUEL GEADA

Founder of The Boring Agency, has become our go-to photographer for projects that require a trustworthy, high-quality, and laid-back approach. His ability to capture the essence of our sunglasses in diverse settings makes him an invaluable partner in our creative journey.

LEMA STUDIO

Led by the talented Leandro Martins, shot the Titan session and is the driving force behind all our studio product photoshoots featured on our website. His ability to create striking product visuals has played a crucial role in showcasing our sunglasses, making him an essential part of the FORA team.

MIKE GHOST

Mike Ghost brought his creative and daring vision to FORA in 2018, shooting a campaign that pushed boundaries and showcased the brand’s bold identity. The campaign was a perfect blend of his raw style and FORA’s innovative spirit, resulting in a series of visually striking images.

CARLOS VIEIRA

Carlos Vieira played a pivotal role in reshaping FORA's identity during the 2016 rebranding. His meticulous attention to detail and creative vision helped establish a new, cohesive visual narrative for FORA, setting the tone for the years to come.